RuStore for developers

Platform for your Android applications

Deliver your games and apps to millions of Android users

> 40 000
Apps&Games
> 10 000
Developers
> 29 Million
Users

Features

Distribution

Make your app see the world. Upload your app, update the product page and submit for one of the world’s fastest reviews

Monetization

Bring additional value to users with subscriptions and In-App digital products for free apps, or sell paid apps with all value onboard

API

Automate the process of publishing, managing reviews and payments to give you flexibility in your workflows

SDK Tools

Empower your app capabilities with integration of payments, push notifications, navigation, reviews and application updates

Software Development Kit

A set of software tools that developers can use to integrate additional services into their apps and games

Monetization Options

Use common ways to monetize your app — paid apps, subscriptions and in-app purchases

VK PaySber PayT-PayMobile carriers

RuStore Tools

Tracer

Analytics tool for Android and iOS applications
Crash and Freeze Analysis
Application and Disk Memory Leak Detection
Profiling to find performance bottlenecks
Seamless RuStore Integration

Remote Сonfig

Remote app configuration tool
Dynamic Application Tuning: adjust behavior and appearance of your app on the fly without requiring an app update
Feature Flagging to modify your app’s features
Gradual Configuration Rollouts

Our users

Dzen
VK Mail
VK Cloud
OK.ru
Youla

How to Publish an App on RuStore

Sign up on the RuStore Console
Integrate all the necessary SDK and APIs into your app and choose how you want to monetize
Submit your app for review and wait for confirmation
Ready! Your App is Reached by Millions of Users

6 reasons to publish in RuStore

Fraud and online theft protection

Fraud and online theft protection Payment data is encrypted, credentials are not stored in the app, and users' personal data and developers' code are protected

Authenticity Guarantee

Android digital certificates are verified during app publication

Trusted Platform

RuStore is distributed only via the official website. Additionally, the store comes preinstalled on all new Android devices in Russia

High-Quality Moderation

Fraud prevention measures are in place to address review manipulation

Fully Compliant

Compliant with the policies of the Mindigits and Russian laws

Access Control

Ensuring data confidentiality with access configuration in the RuStore API

Promoting Apps and Games

Featuring

and Events

Get a chance to announce your event for free and be featured in editorial picksFeaturingSubmit events using the Console and grow your app to get noticed by the editorial team
Support for premieres, launches, 
and promotionsSupport for premieres, launches, 
and promotions
Placement in stories and bannersPlacement in stories and banners
Thematic collections and reviews of new appsThematic collections and reviews of new apps

Advertising

and Special Projects

Use paid formats for targeted advertising within RuStoreAdvertisingSet up ads through VK Ads or other partners
Banners in main sectionsBanners in main sections
Top positions in search resultsTop positions in search results
Special projects with exclusive conditionsSpecial projects with exclusive conditions

Together we will make RuStore better

Let's make RuStore better together

At RuStore, we strive to make our products even more useful for you every day. Become a company ambassador, contribute to closed testing and research, and we'll surely help you in promoting your products more effectively.

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FAQ

RuStore uses VK ID account for creating the Developer Account in the RuStore. To change your email, go to the Security and login section of your VK ID account. If you want to change your email address but cannot access your old one, confirm the changes using your phone number. In this case, confirmation via your previous email won't be required.

Your email address is not visible to anyone. Company name is the only information visible to all RuStore users on the app page.

If you need to change the company name, please contact the RuStore support via email: support@rustore.ru.

The employee must first log in to the RuStore Console via a VK ID and then use it to enter the RuStore Console. Simply select the project and add an employee, specifying their VK ID. Click here for more information.

Help
The project is being developed by VK with the support of the largest IT companies in Russia
Create a convenient and secure app store for users and developers

Awards

HighLoad++
HighLoad++
In recognition of contributions to the development of the internet ecosystem in Russia
Innovation Time
Innovation Time
Import substitution: Product of the Year in the IT and digital technologies category.
Runet Award
Runet Award
Science, Technology, and Innovation
Updates
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