Search tags
You can specify search tags when creating or editing your app version. These tags help users to find games and apps related to a subject of their interest.
Advantages
Tags are not mandatory but they provide a number of advantages:
- Increased visibility in search results. Apps with relevant tags are easier to find using search engines and soon these tags will also affect internal RuStore search. This will help to increase audience coverage and attract new users.
- Increase in organic installs. If an app is easier to find, the amount of organic installs increases with no additional marketing costs. Marketing efforts become more effective and costs decrease.
- Targeted promotion. Tags aid to promote your apps and games in narrow subjects.
Technical information
- You can select up to five tags for your app.
- You can only select for our predefined tag list.
- Available tag lists are different for apps and games.
Adding search tags
- Begin uploading of a new app version or open draft editing.
- In the Categories section navigate to the Search tags field.
- Select tags from the dropdown list. To quicker find the tag you need, start typing it in the field.
When your app version passes moderation, the selected tags will appear on the app page of the RuStore website.